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SAMUEL ADAM WALTERS FREELANCE WRITER

DELIVEROO WEBSITE
In 2017, as Deliveroo broadened its coverage in the UK and expanded internationally, the company had a requirement for fresh new content for their website and app.
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The brief... was to create engaging and informative material that would attract new customers using SEO techniques.
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The content... covered a wide range of cuisines and regions - from Indian food in Coventry to Japanese restaurants in Munich.
The tone of voice... was informal and impassioned. Copy featured evocative food descriptions and always concluded with a call to action.
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Samples below....
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