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GAMBLING METROPOLIS

Online gaming and sports betting guides 2019

The brief… was to create comprehensive guides to online sports betting and gaming. Each was designed to both inform and entertain readers. SEO copy was used to increase brand awareness and Google rankings.

The content... consisted of a series of guides to all aspects of online gambling and sports betting.

 

The tone of voice... was informal and accessible whilst also being confident and authoritative. 

Samples below....

GUIDE LANDING PAGE

Welcome to the Gambling Metropolis guide section -- your go-to page for expert online advice.... 

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SPORTS BETTING SYSTEMS

If you’re looking to get a bit more serious about your sports betting then you’ll want to consider sports betting systems.

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THE ADVANTAGES OF SPORTS BETTING ONLINE

Sports betting online offers you a lot of advantages. There’s better value for money, more sports to choose from and loads of bonuses and good deals....

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